L&D 7 February: Creating an award winning customer journey in an academic venue & conference centre
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L&D 7 February: Creating an award winning customer journey in an academic venue & conference centre

Venue: Lancaster University
Date: 7 February 2019

How many times have you put yourself in your customer's shoes and really walked their path? Join us to dig deep and challenge the "norm". Bridge the gap between sales and operations in this high energy workshop. This training has been designed to challenge and innovate all aspects of the Customers Journey, from initial enquiry through to delivery and beyond, building a positive, successful and most importantly, truly memorable event.

Target Audience
Conference Office Sales Teams, Sales & Marketing and Operations

Course Content

  • Understanding the customer – what do they really need
  • The customers objectives vs the venues objectives explained
  • Body Language - how to better understand it and make important changes or adjustments? 
  • Positive re-framing to develop a “can do” approach
  • Communication skills and building the relationship
  • Key details and how to extract them
  • Gaining customer confidence and trust
  • Overcoming the bumps and pot holes
  • What exactly is “going the extra mile?”
  • Securing ‘Lifetime Value’

Melanie Cash & Helen Cuddy 

For all Learning & Development enquiries and bookings please contact Lucy Fuller 

  • email: academy@paje-uk.com 
  • tel: 07402 308564

All courses can also be booked online at Eventbrite, click the following link

Course Fees
Course fees are £245 +VAT per delegate per day
(20% discount for AVS members: £195 +VAT per delegate per day)
Payment is due when the booking is made and an invoice will be sent

Cancellation of a course
Unfortunately there are times when it is necessary for us to cancel a course.  We may do this up to four weeks in advance of the course if delegate numbers are not sufficient

Please do not make non-refundable reservations for accommodation or travel to a course in advance of four weeks of the course date

Cancellation by an attendee
Up to 4 weeks prior to the course; you can cancel the place on the course and your prepaid fees can be transferred to another course

Less than 4 weeks prior to the course; no refund or transfer of fees to another course is possible