L&D 22 October: Creating marketing budgets to deliver Sales
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L&D courses 2019 (1,279.7k)

L&D 22 October: Creating marketing budgets to deliver Sales

Venue: Royal Society, London
Date: 22 October 2019

This full day course invites delegates to work strategically with their Marketing Budgets to best influence the sales revenue. It will look at the importance of ROI and integrate the marketing activity to be seamless to the sales functions.

Target Audience
Sales and Marketing Managers, Marketing Executives and Coordinators.

Course Content
An effective Marketing Budget is one that fully supports the sales efforts to deliver the sales revenue to your venue. In challenging times, we will discuss how best to maximise partnerships and opportunities to ensure you see valuable, trackable ROI.

Key topics covered include

  • What should you expect your marketing budget to cover?
  • Third party partnerships
  • Negotiating best price to make your budget go further 
  • Self-funding events to increase you marketing budget
  • Understanding the importance of aligning marketing spend with sales activities
  • Evaluating the ROI of your marketing activities

Christine Page 

for all Learning & Development enquiries and bookings please contact Lucy Fuller 

  • email: academy@paje-uk.com 
  • tel: 07402 308564

All courses can also be booked online at Eventbrite, click the following link

Course Fees
20% discount for AVS members: £195 +VAT per delegate per day. Course fees are normally £245 +VAT per delegate per day. Payment is due when the booking is made, and an invoice will be sent,

Cancellation of a course
Unfortunately, there are times when it is necessary for us to cancel a course. We may do this up to four weeks in advance of the course if delegate numbers are not sufficient. If we cancel a course, we can transfer you to another course of your choice within 12 months or refund the payment. Please do not make non-refundable reservations for accommodation or travel to a course in advance of four weeks of the course date.

Cancellation by an attendee
Up to 4 weeks prior to the course; you can cancel the place on the course and your prepaid fees can be transferred to another course with 12 months of the cancellation
Less than 4 weeks prior to the course; no refund or transfer of fees to another course is possible.